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Gamifying airport experience using augmented reality

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thesis
posted on 22.05.2021, 13:19 authored by Yalda Pashai-Fakhri
Continuous advancements in aerospace technology have led to incredible growth in the airline industry in the past three decades [1]. However, such rapid growth coupled with tighter security restrictions and stricter global travel requirements has led to a burgeoning logistical issue of handling in-transit passengers at airports. Due to security wait times, delays, cancellations and layovers, passengers are spending more time waiting and transiting at airports. This time is often considered to be “lost time” by passengers, as there is no positive or meaningful experience associated with it. This proposal utilizes augmented reality (AR) to gamify the airport environment in an attempt to reclaim this “lost time” for passengers. With the use of a personal mobile device, travelers can initiate a timed journey through the airport that guides them to points of interest where they can complete challenges to earn credits. These credits can then be used towards discount purchases at retailers and restaurants in the airport, resulting in a more positive airport experience for travelers and an increase in revenue for businesses.

History

Language

eng

Degree

Master of Digital Media

Program

Digital Media

Granting Institution

Ryerson University

LAC Thesis Type

Thesis

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Keywords

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