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Pay-For-Creativity: A Scheme To Inspire Creativity

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thesis
posted on 15.06.2021, 13:47 authored by Sophia Janet Lam
Pay-for-Creativity is a type of compensation system designed to motivate and retain employees in an organization. Traditionally, professionals are motivated extrinsically, intrinsically, or a combination of both to think creatively. This study suggests that an individual’s motivation alone does not lead to creativity or retention. Other factors contribute to creative thinking. This study argues that the most effective way to foster creativity is to provide individuals with a tangible reward.

History

Language

eng

Degree

Master of Science

Program

Management (TRSM)

Granting Institution

Ryerson University

LAC Thesis Type

Thesis